Long Reef

Surfrider played a crucial role in twice thwarting extraordinary overdevelopment of the surf club at this glorious beach and headland. Plans included cafes, restaurants, office space and accomodation for up to 20 people using visually insensitive materials that would have desecrated one of Sydney’s most spectacular coastal locations.”You get the view, the view gets you” became our catch-cry and willing campaigns galvanized local surfers and other coast lovers to create a far more acceptable design. The commercialisation of SLSCs remains an important consideration as “stacking attractions” at the beach has obvious ramifications for beach user parking and the overall beach culture.